Mammography Screening Direct Mail Campaign

A new mammography screening direct mail campaign began this month. Approximately 1,500 pieces are being mailed monthly across our service area, and ROI will be determined on an ongoing basis. As with the colonoscopy campaign, this effort will support volume for the WellStar Cancer Network as well as other service lines.

Talking Shop with WellStar

WellStar Health System has partnered with 100 local salon owners and their stylists to launch Talking Shop with WellStar – a program that encourages salon clients over 40 who have never had a mammogram to have regular screenings at a WellStar imaging facility.