Monday, December 16, 2013

WellStar, the Cobb County Medical Society and KSU bring you the Business of Medicine, New Realities

“Accountable Care”, “High Deductible Plans”, “ACOs”, “Pay for Performance”…
Are you prepared for the tidal wave of change that will impact how consumers and insurers value your services and how you are paid for those services?  

WellStar has partnered with the Cobb County Medical Society and the Coles College of Business at Kennesaw State University (KSU) to develop a program that aims to bring a better understanding of the Business of Medicine in the context of a changing medical economic landscape. 

Sessions will deal with the basics of strategy formation, accounting and finance. Special attention will be given to the principles of practice valuations and to leveraging social media when marketing medical services. There will be a strong focus on how you can change your business processes to avoid revenue cycle problems that may come with new payment plans.

Attendees can expect to leave with a clear understanding of how to plan and implement new business processes that aim to give them an edge as they deal with new regulations, new payment programs and a new workforce. 

The program will be composed of two Saturday sessions one on Jan. 18, 2014, and the other on Feb. 1, 2014.  The program will be held at KSU’s Executive Education Center, 3333 Busbee Drive, Kennesaw, GA 30144, in Room 300. The cost of the program is $95 for Cobb County Medical Society members. 

Register online at www.KSUExecEd.com/Medicine.

No comments:

Post a Comment